Whetu Haanraads. hangers. September 27th , 2017.
Just keep in mind that the more exposure you get , the better the results. So design, hang through distribution, and start seeing results. The more hangers the better the result.
Lastly we compare the "impact" strategy of door hangers against flyers and brochures. Flyers are usually meant to be distributed to people themselves. Brochures on the other hand are passive promotions usually requiring their audience to be enticed to read them. The problem with these two strategies is that they do not have enough impact. For most people, flyers are just a read and forget deal requiring little attention in their part. Brochures being a passive tool as they are cannot really be considered as a concerted marketing effort.
Now, door hangers on the other hand are always printed in thick and durable paper, more often with special coatings to make them look better. This is more or less standard door hanger printing practice since door hangers need to be durable as they hang on different kinds of outdoor and indoor situations. Also, since door hangers are printed in good quality paper, more often than not, the printing quality has to match as well. That is why door hangers are printed with full digital colors usually on both sides of the door hangers to maintain a certain level of quality.
If you switch to door hangers on the other hand, you get something interesting. Since people always look at their doorknobs as they enter their house, they will be quite interested and curious when a door hanger is there.
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